GISMA GUANGZHOU 2027 Launches New Exhibition Strategy: Go Green, Smart Manufacturing, Leading Global Footwear Supply Chain Reform
Updated Today GISMA GUANGZHOU 2027 releases its full exhibition layout themed Go Green, Smart Manufacturing, acting as the top benchmark for global footwear supply chain transformation.
Global footwear industry faces green regulation updates, supply chain relocation, AI manufacturing and new material breakthroughs. GISMA GUANGZHOU 2027 breaks traditional display modes, focusing on four core topics to deliver practical solutions for brand executives, OEM factories and material & machinery suppliers worldwide.

1. Exhibition Overview
Full Name: Guangzhou International Footwear Supply Chain & Machinery Exhibition 2027 Short Name: GISMA GUANGZHOU 2027 Venue: Pazhou, Guangzhou, China Scale: 50,000 ㎡, 800+ exhibitors, 35,000+ buyers from over 60 countries Positioning: Global supply chain benchmark & one-stop compliance & tech solution platform Six segments: Shoe chemicals, functional materials, accessories, intelligent shoe machines, refurbished equipment, OEM/ODM finished shoes
2. Four Core Themes
EU Green Compliance Support REACH, DPP, carbon footprint tracking and WRAP/Sedex audits to avoid customs fines.
Advanced New Materials Showcase supercritical foaming, bio-based raw materials and glue-free molding to cut production costs.
"China + N" Global Capacity Layout Provide full solutions for factories expanding production in Southeast Asia, Latin America and Turkey.
AI Flexible Manufacturing Digital 3D design and smart assembly lines support small-batch orders and reduce inventory risks.
3. Exclusive High-End Matchmaking Events
EU Green Compliance Service Zone EU-certified experts offer on-site consulting for barrier-free European customs clearance.
Supercritical Foaming Closed-Door Summit One-on-one talks between Nike, On, Hoka and global chemical material leaders.
Overseas Factory Investment Seminar Share policies, labor and tariff advice for companies building overseas production lines.
4. Six Professional Zones
Advanced Functional Material Zone – For sports brand R&D teams
Zero-Carbon Eco Material Zone – For European compliance buyers
Shoemaking Chemical Zone – For overseas factory managers
Digital Accessories & Tool Zone – For DTC brands & designers
Refurbished Shoe Machinery Zone – For small factories in emerging markets
OEM Finished Shoe Sourcing Zone – For cross-border e-commerce & global retailers
5. VIP Benefits for Overseas Buyers
Customized one-on-one business matching
Free compliance consultation
Travel subsidies for senior management
6. Global Industry Recognition
Co-hosted with WFSGI, LEFASO, APRISINDO, CICEG and other global footwear associations, the show gains high recognition from international footwear media.
Prime booth reservation and overseas VIP buyer registration are now open. Join GISMA GUANGZHOU 2027 to build a greener, smarter global footwear supply chain.
You're warmly wecomed to GISMA Guangzhou 2027 !
